The Client

The client owns a food delivery app that makes doorstep delivery of home-style food easy. This app lists meal providers who make delicious Indian food in an authentic style for NRIs. So, expats who miss home-cooked food can order lip-smacking Indian dishes from this app and satiate their cravings.

The Challenge

The client chose Capital Numbers to develop the UI/UX of this food delivery app because we already had a long-standing relationship with the client. We had already delivered DevOps projects for the client previously. So, the client had a deep faith in us.

This time, the client requested us to create a smooth app flow with minimalist UI designs that can make food ordering easy for busy individuals and NRI communities in the USA.

The critical requirement was to create a series of app screens for:

• Onboarding
• Finding meal providers
• Searching combo meals
• Selecting meals
• Customizing meals
• Raising concerns about meal deliveries, etc.

We had to keep all these app screens clean and clutter-free. Moreover, we had to add hi-res images of home-style food to tempt people further to use the app.

Our team had to be mindful not to overburden the screens with non-functional elements. We just had to add the core elements and leave out anything that made the app look crowded. The interface had to be simple but not empty.

We had to use subtle colors and textures to uncomplicate the user experience. We needed to offer enough white spaces to add a sense of minimalism throughout.

The Solution

We jotted down these vital points and assembled a team of two expert UI/UX designers for the job. Our team started the work by creating a full-blown design prototype of the app screens. We sent the prototype to our client, got the approval, and worked towards turning those design concepts into a tangible reality.